Free, Live Streaming Coverage of the 2009 Inaugural Derby Finals

July 22, 2009



The United States Hunter Jumper Association (USHJA) is proud to announce that the $100,000 ASG Software Solutions/USHJA International Hunter Derby Finals will be broadcast live online, free of charge in partnership with EquestrianLife.com. USHJA has selected EquestrianLife.com as its official media partner for the inaugural International Hunter Derby Finals to be held August 21-22, 2009 in the new outdoor stadium at the Kentucky Horse Park, Lexington, KY.

EquestrianLife.com will provide a live streaming broadcast and expert commentary of the event to web viewers worldwide via an exclusive International Hunter Derby Finals page on EquestrianLife.com at USHJA Derby Finals website .

“We are thrilled at the growing excitement across the country for the first International Hunter Derby Finals. We have some of the best Hunter horses and riders coming to Lexington from as far as California and are thrilled that EquestrianLife.com will be making it possible for those who cannot attend in person to still enjoy this historic event via the live, online broadcast of the event,” commented Whitney Allen, USHJA Director of Marketing & Communications.

Live coverage will begin at 8:00 am Eastern Time on Friday, August 21st and will include all 75 competitors. On Saturday, August 22nd coverage of the final championship rounds will begin at 6 pm ET. Viewers will feel like they are at the ringside watching some of the top Hunter horses and riders in the world with the expert, live commentary of the event, offering insights on the riders, horses and the competition as it happens.

“We could not be more excited to bring the inaugural International Hunter Derby to a broad audience via our live, online broadcast. Not everyone will be able to be at the Kentucky Horse Park for the event, but we will make it possible for everyone who wants to experience the competition to ‘virtually’ be there via the Internet,” said Deana Bergquist, Co-Founder and President of EquestrianLife.com.

The USHJA would like to acknowledge the following sponsors of the 2009 ASG Software Solutions/USHJA International Hunter Derby Finals: Dietrich Insurance (Presenting Sponsor); Walsh Harness & Saddlery (Featuring Sponsor); Charles Owen & Co (Major Sponsor); Dover Saddlery (Major Sponsor); The Clothes Horse (Awards Sponsor); Essex Classics (Awards Sponsor); Grand Prix Riding Apparel (Award Sponsor).

For more information about sponsoring live event coverage of the International Hunter Derby Finals or to discuss other online advertising opportunities during the event contact Deana Bergquist, deana@equestrianlife.com or 650-619-8020.

About EquestrianLife.com
EquestrianLife.com is a social media web site dedicated to the equestrian community and horse lovers across all breeds and disciplines. Awarded the Best New Equestrian Web Site in 2008, EquestrianLife.com is focused on providing visitors with all the information and tools they need to connect with each other and learn.

EquestrianLife.com’s proprietary social media platform gives users leading applications such as member and horse profiles, social Q&A, photo galleries, status updates, comments, groups, event and business directories, birthday reminders, and other ways of expressing their passion for horses and connecting with others who share the same passion. Expert content, focused around high-definition videos, provide users with instruction on topics across veterinary medicine, horsemanship, riding styles, lesson ideas and horse and rider health. Live event coverage provides site visitors with the opportunity to participate in a wide range of exciting events from their computers.

The team behind EquestrianLife.com has spent 20 years in Silicon Valley’s top technology, social media and ecommerce companies and has taken this experience and applied it to their own passion for horses and the equestrian community.

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